Category: Blog
Global Market Research 2020 – Top Findings
22nd April 2021
The Global Market Research 2020 report provided by ESOMAR illustrates the positive and negative changes that happened in the industry in 2019, just before the pandemic started. It is believed that the market research industry faces not only a new era of challenge but also considerable opportunity. Global market research turnover grows by 42… Read more »
Why should English remain the official language of Europe?
7th April 2021
Last week I came across various articles stating that the French are calling to replace English with either French or Latin as Europe’s official language. Does this come as a surprise after Brexit? Probably not, but choosing Latin as the official language of Europe seems a little far-fetched! The ‘anti-English’ movement started with the campaign… Read more »
International Women’s Day and equality through words
8th March 2021
International Women’s Day is a global day that celebrates the economic, social, cultural and political achievements of women. It focuses on promoting women’s rights, raising awareness of issues that affect women, and celebrating women’s achievements. The day also marks a call to action for accelerating gender parity. Marked annually on March 8th, International Women’s Day… Read more »
10 wonderful winter words
22nd February 2021
Winter is in full swing here in England. Winter is often thought of as the cold, dull season with short days and long nights. But we forget the good side of winter months including cosy holiday traditions, heaps of baked goodies and endless casseroles. Unfortunately, this article is being written from a rainy South while… Read more »
Duolingo Releases Global Language Report
31st January 2021
Duolingo released its first Global Language Report at the end of 2020, illustrating patterns, trends and analyses about language learning around the world. The report investigates which countries study which languages, how interest in learning different languages has changed over time and how learner behaviour varies around the world. The data is based on a… Read more »
5 reasons to translate your website
17th January 2021
The past few years have brought a dramatic change in user behaviour with more people starting to shop online, even if they were reluctant to do so before. This created new potential for businesses seeking to compete in markets worldwide. We all know that serving multilingual and global customers online is a great way to… Read more »
What is language fluency?
22nd December 2020
There are several ways of categorising someone’s linguistic skills, but when can we say that someone is fluent? Where does accent stop, and fluency begin? And what about the dialect? Fluency comes from the Latin word fluentem meaning “to flow.” Being fluent means a person is native-level proficient, able to speak and write quickly in… Read more »
10 Great Etymological Finds
21st November 2020
Etymology is the study of the origin of words and the way in which their meanings have changed throughout history. “Etymology” itself originates from the Greek word etumos, meaning “true.” Etumologia was the study of words’ “true meanings.” This then progressed into “etymology” by way of the Old French ethimologie. There are many words in the English language… Read more »
Cognitive Elements of Language Have Existed for 40 Million Years
30th October 2020
A new study completed at the University of Zurich has shown that humans are not the only beings that can identify rules in complex language-like constructions, monkeys and great apes can do so too. A series of experiments based on an ‘artificial grammar’ were used by researchers at the Department of Comparative Language Science of… Read more »
Simultaneous vs. Consecutive Interpreting: What’s the difference?
20th October 2020
Interpreters play an important role in global markets, helping businesses to communicate, expand and trade overseas. There are two primary methods to interpretation: simultaneous and consecutive interpretation. Both are used to bridge language and cultural barriers and enable smooth communication, but in slightly different settings. It’s important to understand their differences so you can identify… Read more »
